seo copywriting

Why Are eCommerce Sites So Hard To Rank in Google?

by David Bruce Jr on 2011/12/21

Reading time: 2 – 3 minutes Thin Content   text is candy to Google. Google finds out about and collects new websites by employing an electronic robot called a “spider”. Text is Google Spider Food eCommerce sites have products listed on shopping cart pages, there could be 100′s or 1000′s of pages, what if you [...]

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A Webmaster Thats Not a Journalist, Isn’t A Webmaster

by David Bruce Jr on 2011/07/02

Reading time: 3 – 4 minutes A website is a salescopy delivery system end of discussion All the Server Side Includes, Client Side Scripting, all the CSS and PHP and especially Magenta coding skills aren’t worth SQUAT if the underlying premise isn’t this: The IT Department is SUBSERVIENT TO the copywriter The PR Department is [...]

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Keyword Centric Approach To Web Copy

by David Bruce Jr on 2011/01/10

Reading time: 2 – 4 minutes Keywords are currency What does that mean? Traditional marketing (push marketing) assumes this premise (and the premise is no longer effective) The Medium IS the message. With Push Marketing the consumer has little options, they want X, they gotta go to the phone book or buy X from what [...]

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Beginners Guide to Copywriting Your Content for SEO

by David Bruce Jr on 2010/08/25

Reading time: 4 – 7 minutes Many people who create and invest in Internet businesses do not realize the crucial importance of successful SEO copywriting. When we want information, goods or services, the first places we go are search engines such as Google, Ask and Yahoo. Most people don’t have time to research every possible [...]

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Are You Marketing To Yourself Or To Your Target Market?

by David Bruce Jr on 2010/06/26

Reading time: 4 – 6 minutes Guest Post by Michelle Salater of Copy Doodle This is the first in a series of posts about the importance of copy in SEO That’s right… you want top ranking? Look at your copy, TEXT RULES RANKING Not fancy graphics, not dramatic flash presentations, it is a battle of [...]

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