Search Engine Marketing

Teaching Social Media Marketing With SEO Combined

by David Bruce Jr on 2011/08/05

Reading time: 5 – 8 minutes Yesterday I was contacted by someone in the UK from LinkedIn who I felt had made a marketing faux pax, in reply to her I’d just come off of several hours of teaching social media marketing to clients via remote login. Using a remote login beats the hell out of [...]

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Dirty Little Secret in Social Media Marketing

by David Bruce Jr on 2011/06/25

Reading time: 2 – 4 minutes The social part of social media marketing means… you’ve got to be responding to inbound messages, and to do that you’ve got to be listening. If all of your companies social media messages are OUTBOUND and you’re not actively pursuing inbound messages Facebook is blocking your outbound marketing messages. [...]

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Above The Fold | Battle Between Graphics Department And SEO Department

by David Bruce Jr on 2011/05/24

Reading time: 2 – 4 minutes There is constant tension between a companies SEO department and it’s “graphics” department: a fist fight for who gets to edit “above the fold” IF.. if you concede to having a glitzy flash banner or some other subjective (albeit visually appealing) graphic… You’re company website or blog has just [...]

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What Exactly Is RSS… and why your company website needs to know

by David Bruce Jr on 2011/03/30

Reading time: 5 – 8 minutes Social media sites, blogs, news sites, etc… We as internet users’ regularly update and check on these sites. RSS, or Really Simple Syndication is a group of web feed formats that is commonly used to present frequently updated content. With using this new tool, RSS has made a revolutionary [...]

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Marketing Channel Strategies

by David Bruce Jr on 2010/09/17

Reading time: 4 – 6 minutes Carving out an effective channel strategy isn’t easy. Success comes with the ability to seamlessly move a product or service across differing channels over the life cycle of that product or service, in response to changing market conditions. Some examples of successful channel strategies that utilize life-cycle matching include: [...]

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Frederick Maryland SEO Distinctions

by David Bruce Jr on 2009/12/31

Reading time: 2 – 3 minutes What is Search Engine Optimization (SEO) and What is Search Engine Ranking? In a nut shell SEO is tweaking your existing company website so Google’s robot will  “like it more”. There isn’t a team of people picking and choosing who gets to be #1, a robot picks those spots. [...]

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