Reading time: 3 – 4 minutes
Facebook may not be specially designed for business marketing, but you would be crazy not to take advantage of what it can do for your advertising and sales. Following is a list of some useful tips to consider when “Facebooking for business”:
1. Create a fan page or an “official” fan page rather than a profile.
2. Don’t use a Facebook Group. They are outdated and a waste of time.
3. Once you pick a title you can’t change it, so choose wisely. In most cases you’ll want to use your actual business name so consumers can easily find you.
4. As soon as you reach 25 fans, set up your username. This makes finding you easier still.
5. Learn the Facebook Markup Language (FBML) and use this tool to create an eye-catching, outstanding page.
6. Offer deals or coupon codes to motivate users to become fans.
7. Consider using the Wildfire App platform to offer deals.
8. Engage your community and encourage feedback every day by posting questions, insights, and news on your wall.
9. Watch for your “Weekly Facebook Page Update” email for fun statistics reflecting the effectiveness of your page.
10. Increase NFO (News Feed Optimization) by learning the basics of Facebook’s ranking algorithm, EdgeRank. Basically, the algorithm likes you if you are more actively engaged with more fans.
11. Submit photos and encourage users to do the same.
12. Encourage interaction by posting fun polls and consumer reviews for users to fill out.
13. Add tabs to highlight your social networking elsewhere on the web. If you’re on Twitter also, why not let your Facebook fans know?
14. Be aware that customer service issues will arise; be prepared to handle them with tact and grace. Whenever you open the door for consumer interaction, you open the door for potential “issues”.
15. Think in terms of earning the trust and respect of your fans; don’t risk alienating friends with overzealous marketing. You want to keep friends and earn long-term customers who keep coming back to your page.
Yes we are for hire
Fees For Search Engine Marketing and Social Media Optimization:
Social Media Optimization: 8 hours of one on one consultation, create social media profiles with SEO ranking specifically in mind. First Hour is exploratory, we may or may not choose to represent you, we will discover if we can realistically do something for your product or service in this first hour. Fee $100.00 per hour or $700 come into our shop at 1845 Brookfield Ct, Frederick Md or we can do remote log in where we can both move the mouse and I can answer questions over the phone live
Managed Company Facebook Pages
Ghost write content for the supporting blogs we create, get each of them to rank in Google and create content for your company Facebook page and get the company Facebook Page we create and manage for your company to rank in Google:
$1000 upfront: between $500 month and $1000 month for retainer fee and content creation/management. Fee’s vary depending on the competitiveness of your target market. We can hit any target, some targets are harder to hit than others.
Typical Fee is $15000 annually ideally for criminal lawyers, divorce attorneys that want to dominate the local search pages for the geographical area they practice law in.
National SEO Rankings: fees vary depending on competitiveness of the selected keyword phrase. Fees range from $14,000 annually $2000 up front, $1000 month to as much as $25,000
Local Google Advertising Strategist David Bruce Jr of Frederick Web Promotions
785 Wembly Dr Frederick Maryland 21701
240 397-9804
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