513% Growth of 55 and older Facebook Users
now you wanna market to youngsters with little or no bank account or you wanna market to people who can afford what you’re promoting?
With Facebook member numbers growing so quickly, who exactly is joining? A recent study done by iStrategy shows that there has been a 513% growth with users 55 years and older. That same study also showed that the use of college-aged students has dropped 21.7%. So it seems that what once was a networking haven for a very youthful group of college students is turning into an aging social network.
According to WebProNews: Facebook has grown to 250 million users. If that isn’t impressive in itself, 50 million of those users have joined the social network in the last three months!
WebProNews spoke with several long-time members of Facebook, from its days as a college student-only site, to see if their user behavior has changed with the growing popularity among older members including parents, grandparents, former teachers, family friends, etc. Results show that most younger members seem to be on the fence about the issue. Kyle Kendall, a graduate student at the University of Kentucky, said he is “50/50 on the issue.” Alex Breslin, a University of Kentucky graduate, said she does not like sharing the site with an older crowd and has blocked her photos from everyone she is friends with over the age of 30.
There is no debate that Facebook has been a fantastic way for people of all age groups to connect regardless of whether you were a college student when you joined or a grandparent of five. It will be interesting to see where Facebook will go from here and what, or more importantly who, it will connect us to in the future.
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Adding content to your Facebook Business Page
by Mike Mueller, Social Media.ist
in Facebook, Technology
Compelling Content in PagesThere’s a couple of different ways to add content to the wall of your Facebook Business Page. While I am a big fan of Business Pages, I am also highly critical of Pages that offer nothing compelling or engaging to the Fans. Part of your engagement plan has to be adding compelling content to your wall. How do you do that? Here’s four of the most common ways.
The RSS: You can have the content auto post via an RSS feed. This is how most people will do it. It’s automatic and they just set it and forget about it. Your viewers will have the ability to “comment” and “like” this from their stream. Links go direct to your post and are DO Follow. The text chosen will be the first section of words from your post. Do your posts all have wonderful attention grabbing content in the 1st paragraph? They better if you plan on using this method. While the feed you grab may include pictures they won’t show up on the wall here, just text.
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If you want Frederick Web Promotions to set up YOUR companies Facebook Presence call 240 644-7530 or Email David Bruce Jr
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